Right after twenty 5 years as a Common Manager and Auto Dealer Principal, followed by 10 years as the President of a national network of independent automotive advertising agencies, I am a self-described car guy. Even so, my definition of my selected career and professional identity has been irrevocably altered by technologies that have produced a paradigm shift inside the powers that govern the retail auto industry on a lot of levels. Thankfully, the changes have all been for the very best for those who embrace them to improve on what was, and using the vision of what could/ should be if the technology is permitted to integrate old college wisdom with new global opportunities.

I very first recognized the influence that technology was obtaining around the retail auto industry when I began applying computer system driven processes and specialized software program applications to enhance internal communications at my auto … Continue reading >>>>